Benjo (Location-Based Augmented Reality Smartphone Application)

We implemented our demo and MVP. Now we need to find an investor to increase our work.

Jafar Banar
Eindhoven university of technology
Electrical engineering

Over het initiatief / About the initiative

Benjo (Location-Based Augmented Reality Smartphone Application)

In welke fase zit jouw initiatief? / In what stage is your initiative?


Heb je jouw initiatief al gevalideerd? / Did you validate your initiative?


Meer informatie over jouw initiatief / More info about your initiative

Creating an efficient platform for providing interactive advertisements and special discounts for retailers in shopping malls and stores to their customers and other people

Providing better customer experience through interactive services such as proximity advertising and discount, wayfinding, and the other

Using augmented reality in the mobile app for marketing and navigation in the shopping mall

More customer participation through in-app scoring for purchases

Data collection and data mining to provide customized solutions for customers

The capability of creating a social network and following the people

Providing detailed analysis from the sales volume and the potential of customer attraction for
marketing and business improvement

Wat zijn jouw volgende stappen om het verder te ontwikkelen? / What are your next steps to develop the initiative?

we need an investor to support us in employing three persons and pay their salary to write our first phase app and for marketing and increase the number of customers

Wat heb je nodig om (nog meer) impact te maken met dit initiatief? / What do you need to make (more) impact with this initiative?

After the implementation of our app, we need the help of Vodafone and KPN to let us to use their infrastructure to launch our app.